Increase Online Traffic: Google Quality Standards

Let’s cut to the chase

To download this video just click here.

The cheapest traffic available comes free from search engines, and it’s conservatively estimated that over 60% of searches are made through Google. Google likes to ‘own’ the web because it says: “Google’s mission is to organize the world’s information and make it universally accessible and useful.”

You want to align yourself with the Google mission if you aim to have a high page rank on Google. Fortunately Google provides webmasters with heaps of resources to help you create successful websites, which will pull in a ton of traffic.

Does this mean that you should ignore other search engines, such as Yahoo, Ask, MSN, Altavista, Alltheweb, and those hundred or so others competing to deliver relevant traffic to surfers? No of course not, but if you follow the Google guidelines most likely you’ll improve your ratings in the other search engines too ~ certainly following Google guidelines does no harm

So what does Google have to say about how your website should be structured? How should you place the content and the links so that your site is accessible, and if you are providing quality information, is more accessible than other websites?

Simple, read the Google guidelines every week at least once and make sure that you structure your website as they advise.

So in order to create a quality standard for your website you really don’t need to do that much work because some very clever people at Google have already done the work for you. Nevertheless a simple checklist that highlights those Google requirements would be helpful to most webmasters so I’ve created one for you to download from here.

Google is cautious, if not off-putting, with respect to employing Search Engine Oprimization (SEO) specialists because some use ‘black hat’ methods to attempt to fool the Google algorithms and undermine the standards for quality and information sharing it upholds. Moreover, many SEO specialists charge for their time, rather than Google Real Time Traffic, that is the traffic gained as measured by Google Analytics.

The Google Friendly Site Page is located here: Click

Google Webmaster Guidelines here: Click

Free downloadable Google Search Engine Optimization Report here: Right Click (PC ) to save.

Stephen Bray is mentored in traffic generation methods by Alex Jeffreys.

Technorati Tags: analyzing website outcomes, google analytics, google real time traffic, Increase On-line Traffic